DualMedia, website creation agency in Paris: showcase websites, e-commerce, and custom platformes. Free quote, delivery in 4 to 16 weeks.
Visit website creation has become the foundational project for every company in 2026. Showcase website, e-commerce, business platforme or redesign of an existing site: the choice of agency determines the quality of the service, but also the site's longevity, its organic search ranking, and its profitability over 3 to 5 years. DualMedia has been designing, developing, and maintaining websites from Paris for 25 years for clients in mass retail, ready-to-worter, media, and production. Here is our offer in concrete terms, along with our timelines, prices, and method.
What type of website should you create for your project?
The type of site determines the budget, timeline, and technical choices. Five families cover 95 % of the projects we handle.
Showcase site
Present a business, services, and coordonnées. Ideal for artisans, self-employed professionals, consulting firms, and small businesses. 5 to 15 pages, custom-written content, formulaire de contact and integration Google Maps. Delivery time: 4 to 8 weeks. Indicative budget: 3 000 € to 8 000 € excl. tax.
Institutional or corporate website
For mid-sized companies and large organizations that need to communicate their identity, governance, results, and values. Multi-level architecture, press area, possible investor area, often multilingual. Timeline: 8 to 16 weeks. Budget: 10 000 € to 30 000 € excl. tax.
E-commerce site
Sell online, manage a catalog, collect payments, ship orders. On Shopify, WooCommerce, or PrestaShop depending on the scope. With or without ERP integration, depending on your existing stack. Timeline: 8 to 20 weeks. Budget: 8 000 € to 40 000 € excl. tax.
Blog or media outlet
To produce editorial content at a sustained pace. WordPress with optimized SEO architecture (siloing, internal linking, structured markup). Relevant for media brands and sites with a strorte content marketing strategy. Timeline: 6 to 12 weeks. Budget: 5 000 € to 20 000 € excl. tax.
Business platform or SaaS
Custom website with user area, back office, complex database, sometimes API. For startups, marketplaces, internal tools. Tech stack adapted case by case (PHP/Symfony, Node.js, or specific framework). Timeline: 16 to 36 weeks. Budget: €25,000 to €150,000 excluding tax and more.
How much does it cost to create a website in 2026?
Price transparency is rare in the industry, and that’s a problem for clients. Here are our real ranges, by project type, for work carried out by a French agency with a commitment to quality:
| Type of site | Budget excluding tax | Timeline | Typically included |
|---|---|---|---|
| Simple showcase website | €3,000 – €8,000 | 4 to 8 weeks | Design, development, launch, formation |
| Premium showcase website | €8,000 – €15,000 | 8 to 12 weeks | + animations, multilingual, API integrations |
| Institutional site | €10,000 – €30,000 | 8 to 16 weeks | + multi-level architecture, press area |
| E-commerce | €8,000 – €40,000 | 8 to 20 weeks | + catalog, payment, shipping, CRM |
| Custom-made platforrm | €25,000 – €150,000+ | 16 to 36 weeks | + user space, back office, API |
What makes the price vary within each range:
- The number of pages or different templates to design
- The level of design customization (adapted template or built from scratch)
- Multilingual support (each language adds management and QA time)
- Third-party integrations (CRM, ERP, marketing automation, payment, delivery)
- The complexity of the back office and user permissions
- Content writing (rarely included by default)
Our 6-step website creation methodology
1. Free scoping
A 45-minute session by video call or in person in Paris. We validate feasibility, identify constraints, and establish the first KPIs. At the end, you have a budget range, an estimated timeline, and we know whether we are the right provider for you.
2. Specifications workshop
Half a day to 3 days depending on complexity, at our agency or on your premises. Functional scope, user journeys, arborescence, editorrial guidelines. Dedicated forfee deductible if the project is signed. This is where we avoid 80 % of the typical budget overruns in the industry.
3. UX/UI design
Wireframes, high-fidelity mockups in Figma, interactive prototype. Three rounds of revisions included, to fine-tune the result without going off track. We systematically work from real user research, not just your brief: your visitors decide, not your tastes or ours.
4. Technical development
Agile methodology, two-week sprints, regular demos. You track progress on a shared board and do not have to wait for final delivery to make adjustments. Our developers work with market-standard technologies: PHP, MySQL, JavaScript ES6+, HTML5, CSS3, with WordPress, Symfony, or a specific framework depending on the project.
5. Testing and quality assurance
Functional tests, performance testing (Core Web Vitals), accessibility testing (WCAG 2.2), cross-browser testing, testing on real devices. Pre-production deployment with documented client acceptance before final go-live.
6. Launch and support
Production deployment, server configuration (Apache, Cloudflare, SSL certificate, htaccess optimizations), trorining for administration, user documentation. And afterward: ongoing and corrective maintenance under a separate contract.
Our technical stack
We use the technologies suited to the project, not the other way around. No dogmatism, just justified choices.
For editorial and showcase websites : WordPress with Gutenberg, ACF Pro, custom-developed themes (never a heavy page builder like Divi that drags down Core Web Vitals), Yoast or Rank Math for SEO, WP Super Cache for performance.
For multilingual : TranslatePress (our preferred solution for smooth translation management by editorial teams).
For e-commerce : Shopify for small to medium catalogs and brands that value ease of management; WooCommerce for highly customized needs; PrestaShop for very specific catalogs with B2B constraints.
For custom development : PHP with or without a framework (Symfony, Laravel), Node.js, MySQL, third-party API integrations, Cloudflare in front for performance and security.
Hosting : OVH or Ionos for the majority of projects, Cloudflare for CDN and security, specific hosting depending on conformity requirements.
Website creation by DualMedia or DIY solution (Wix, Squarespace, WordPress theme)?
This question comes up in every scoping discussion. Here are the actual differences observed:
| Criteria | Wix / Squarespace | WP theme installed alone | DualMedia Agency |
|---|---|---|---|
| Initial cost | 0 € to 500 € | 200 € to 1 000 € | €3,000 to €50,000+ |
| Annual cost | €200 to €600 | €100 to €500 | €500 to €5,000 (maintenance) |
| Personalization | Limited | Average | Total |
| Technical SEO | Low to medium | Variable | Optimized from the design stage |
| Core Web Vitals | Often unsuccessful | Variable | Guaranteed green |
| Scalability | Low ceiling | Limited by the theme | Unlimited |
| Code Ownership | You don't own anything | Code provided by the publisher | Source code delivered |
| Reversibility | Difficult migration | Possible but costly | Complete documentation provided |
For a personal website or a 3-month MVP, Wix or a WordPress theme often gets the job done. For a commercial business that needs to rank on Google and last 5 years without sinking back into expenses every year, an agency remains the most cost-effective investment.
What we include (and what we don't include)
Transparency avoids 90 % of misunderstandings. Here is our standard scope.
Included:
- Scoping and requirements workshop
- Custom UX/UI design (Figma)
- Front-end and back-end development
- Technical SEO optimization (tags, structure, schema markup, sitemap, robots.txt)
- Core Web Vitals optimization
- Functional, performance, accessibility, cross-browser testing
- Server and CDN configuration
- Go-live and formation on administration
- Technical and user documentation
- Full source code delivered
- 3-month corrective warranty after go-live
Not included by default (but available as an option):
- Writing text content (except content option)
- Photo / video production
- Domain name purchase and hosting
- Ongoing maintenance after the 3-month warranty period
- Acquisition campaigns (SEA, SMA)
- Off-site SEO (link building)
SEO, performance and accessibility: the non-negotiable minimum
Too many sites created in 2026 forget encore the technical fundamentals. At DualMedia, we consider the following elements to be the minimum, not options:
- Core Web Vitals : LCP < 2.5 s, INP < 200 ms, CLS < 0.1 on all screens
- Technical SEO : clean URLs, consistent h1/h2/h3 tagging, schema.org, XML sitemap, robots.txt, hreflang for multilingual sites
- WCAG 2.2 accessibility level AA : contrast, keyboard navigation, ARIA labels, alt text on images
- Security : HTTPS, security headers (CSP, HSTS, X-Frame-Options), htaccess hardening, xmlrpc blocking, wp-login protection for WordPress
- RGPD : CNIL-compliant cookie banner, legal notice, privacy policy, processing register if applicable
Discover our client references
FAQ — Website creation
How long does it take to create a professional website?
4 to 8 weeks for a showcase website, 8 to 16 weeks for a corporate or e-commerce website, 16 to 36 weeks for a custom platforme. The timeline depends mainly on content availability and the speed of client approvals at each stage.
What is the average price for website creation in 2026?
For a professional showcase website by a French agency, expect to pay €3,000 to €8,000 before tax. An e-commerce website starts at €8,000 and can exceed €40,000 depending on the scope. A custom business platforme starts at €25,000.
Should you choose WordPress or custom development?
WordPress covers 70 % of relevant website creation projects (showcase site, blog, editorial content, light e-commerce). Custom development becomes necessary beyond that: business platforme, SaaS, marketplace, fine-grained rights management, extreme performance. We always orient you toward the most cost-effective solution suited to your actual needs.
Is SEO included in the website creation?
Yes for technical SEO (structure, tags, performance, schema, sitemap). No for editorial SEO (writing content optimized for target keywords) and off-site SEO (backlink acquisition), which are separate services with their own budget.
What happens after the site goes live?
Three months of corrective warranty are included. Beyond that, we offer an ongoing maintenance contract (correctives, updates, security, continuous SEO optimizations) starting at €200 before tax per month depending on scope. You can also take back control internally; the source code belongs to you.
Do you work with a budget of less than €3,000?
For this budget, we generally orient you toward an alternative solution: Wix, Squarespace, or a WordPress theme installed by a freelancer. We are transparent: under €3,000, a Paris agency cannot deliver a quality custom website without cutting corners on critical elements (SEO, accessibility, security).
Does the source code belong to us?
Yes. The full source code is handed over to you with complete documentation, with no lock-in clause. You can change providers or take back control internally at any time.
Do you work outdehors of Paris?
Yes. We support clients throughout France and French-speaking Europe. The initial scoping can be done by video call. Specification workshops and demos are held in person or by video call depending on your preference.
Let's discuss your website creation project
Free scoping session in 45 minutes. Detailed quote within 5 business days.
A project manager replies to you personally, with no intermorme platform.
Our clients: mass retail, ready-to-wear, festivals, photographers, production companies, media.