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Creating, managing, and growing an online business requires a stable, flexible, and sustainable platform. Designed for performance and complete control, PrestaShop stands out as a technological foundation that doesn't lock you in and respects your data. From your first sale to seasonal traffic spikes, the architecture remains reliable and scalable, while the absence of monthly fees or sales commissions associated with the software protects your margins.
Lina, founder of an ethical home decor brand, started with a few items and now processes hundreds of orders per day without changing tools.
The open source foundation enables you to align the site with your strategy, integrate marketing best practices and automate operations. You can rely on sectorielles integrations, an active international community and a network of partners to accelerate every stage: design, acquisition, logistics and international. For more detailed technical information, compare the best CMSchoose a performant hosting and prepare your growth with SEO tools proven. Finally, explore concrete examples, from no-code to cryptography, using these guides: no-code tools and Web3 paymentsThe path is clear: technology at the service of use, not the other way around.
PrestaShop: a complete and scalable e-commerce solution for all businesses
With PrestaShop, you keep control of your online store, your data and your key integrations. No software fees, a rich ecosystem and a growth trajectory that adapts to your market.
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Ownership and stability of data guaranteed.
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Proven scalability from local to global.
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Business integrations ready for operation.
PrestaShop software designed for the growth and innovation of retailers
From the first basket to advanced merchandising, the features cover catalogs, promotions, transport, and product data. Lina, for example, combined a search engine optimized and recommendations to increase the average basket size.
PrestaShop philosophy: total control and flexibility at the service of users
No exclusive dependencies: you choose your suppliers and adapt the purchasing process. This freedom accelerates time to market and reduces the total cost of ownership.
Advanced customization: modules, themes, and the creation of unique stores with PrestaShop
Customization requires targeted modules and carefully designed themes, capable of aligning aesthetics and conversion. Compare your functional needs with this resource on e-commerce features.
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Optimize your visuals with alternatives to Canva.
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Organize your assets via digital catalogs.
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Refine your identity with creative tools.
How to leverage the thousands of PrestaShop modules and themes to stand out
Select few but useful extensions for search, cross-sell or analytics. Lina selected customer reviews and retargeting modules, achieving +18 % conversion in two months.
PrestaShop: a scalable platform suitable for entrepreneurs and large companies
Scalability depends on the infrastructure: opt for a robust hosting provider and a CDN. Evaluate the options via the accommodations for SMEs and a comparison local vs offshore agency according to your organisation.
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Caching, optimization SQL and CDN for absorber the peaks.
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Monitoring APM to prevent bottlenecks.
PrestaShop for small businesses: simplicity and performance from the start
Starters gain speed with simple workflows and key pages. no-code solutions can help to prototype concepts before industrialization.
PrestaShop Scalability: Supporting the growth and expansion of your business
Plan for database sharding, version upgrades, and regular load testing. The result: controlled TCO and stable performance.
Support, assistance, and the international PrestaShop community: a solid ecosystem
The PrestaShop Team and a network of certified partners offer services, auditing and coaching. For advanced support, discover this guide : customized support.
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Technical guides and specialized webinars.
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Public roadmap and transparent release cycles.
PrestaShop technical support: a team dedicated to your success
support is supported by clear SLAs, regular correctives and comprehensive documentation.
How to access official PrestaShop support and resources
Browse the benchmarks of the market: CMS usedtrends Technical SEO and good safety practices (e.g. need a VPN).
Key features of PrestaShop: multi-store management, multilingual support, and advanced integrations
Multi-store, multi-currency, translations, local taxes, and ERP/CRM connectors are available from the start. A unified sales dashboard clarifies sales, margins, and inventory.
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International ready-to-use.
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Standard payment and logistics integrations.
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Ability |
Profit |
Use cases |
Useful resource |
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Multi-store |
Pooling and governance |
Brands/Countries |
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Multilingual/Multicurrency |
International Conversion |
Export fast |
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Advance payments |
High acceptance rate |
Cards, wallets, crypto |
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SEO built-in |
Sustainable traffic |
Tags, sitemap |
PrestaShop tools for international markets: multi-currency, payment gateways, and translations
Enable local currencies, translations, and regional gateways to reduce checkout friction. In B2B, configure tax rules and multi-user accounts.
A single bord dashboard to easily manage your PrestaShop e-commerce business
All key data is centralized: orders, RFMs, returns, and inventory. Lina tracks her KPIs in a single view, enabling her to act quickly.
How to launch and configure your PrestaShop store efficiently
Choose the offer, the host and configure your online store step by step. Avoid common pitfalls by consulting these common mistakes and select one hosting adapted.
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Local SEO checklist: Local SEO for SMEs.
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Design of amorçage: Landing or site?
Getting started with PrestaShop: choosing a plan, hosting, and initial setup
Install, secure, and then test performance and payments. Staging facilitates rapid iterations.
Product catalog and payment options: customize your PrestaShop store
Structure your families, declinations and packs; activate relevant discounts and transporors. Consistent visuals and clear information sheets turn your online store into a conversion machine.
PrestaShop: a recognized, reliable and innovative solution for international e-commerce
Present in over 195 countries and available in more than 75 languages, the software powers hundreds of thousands of merchants. Mobile usage is growing: see the mobile key figures and mobile trends.
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Inspiring examples and case studies sectorielles.
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Roadmap aligned with field needs.
Global commitment: PrestaShop in over 195 countries and in 75 languages
International distribution guarantees a pool of talent and extensions. This is a strategic advantage for accelerating export.
User feedback, expert partners, and social proof of PrestaShop's reliability
Recognized integrators and partners certify deployment quality. These references give credibility to your calls for tender and reassure your teams.
E-commerce trends: AI, logistics, and continuous innovation with PrestaShop
Conversational AI and predictive scanning are taking hold: explain how integrate an AI chatbotCloud suites and SaaS software complete your stack, from OMS to WMS.
Does PrestaShop take commissions on sales?
No. The software does not impose any monthly fees or commissions on your sales, which protects your margins and facilitates sustainable growth.
How to secure payments and customer data?
Enable HTTPS, harden the admin panel, update extensions, and choose certified PSPs. Depending on your needs, using an administration VPN may be beneficial.
Can you start small and then scale up?
Yes. You can start with a small catalog, then add features, optimize hosting, and industrialize workflows as your sales grow.
What content should be prioritized for visibility?
Work on the product descriptions, the navigation, the internal networking and the categorical pages, using SEO tools and analytical data.
How long does it take to launch a fully operational website?
From a few days to a few weeks depending on the scope: theme selection, payment/delivery integrations, data migration and acceptance testing.